1. What Personal Data Do We Collect?

We may collect the following types of personal data, including but not limited to:

• Name, gender, date of birth and identification document number

• Contact details, such as telephone number, email address and residential address

• Medical history, consultation records and prescription details

• Health check reports, biometric data and laboratory test results

• Payment and billing information

2. Purpose of Data Collection (DPP1)

We collect personal data for the following purposes:

• Providing medical consultations, treatment and healthcare services

• Arranging appointments and communicating with patients

• Processing payments, insurance claims, refunds and related administrative matters

• Conducting anonymised medical research and service improvement analysis

• Sending health information and promotional materials, where prior consent has been obtained

• Complying with applicable legal, regulatory and professional requirements

3. Accuracy and Retention of Personal Data (DPP2)

We take reasonable steps to ensure that the personal data we hold is accurate, complete and up to date.

Personal data will only be retained for as long as necessary to fulfil the purpose for which it was collected, or as required by applicable laws, regulations or professional standards.

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4. Use and Disclosure of Personal Data (DPP3)

We will not use or disclose your personal data for purposes other than those originally stated at the time of collection, unless we have obtained your consent or are required or permitted to do so by law.

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5. Security of Personal Data (DPP4)

We implement appropriate technical and organisational measures to safeguard your personal data against unauthorised access, processing, loss, disclosure or misuse. These measures may include:

• Data encryption and secure server systems

• Restricted access to medical records by authorised personnel only

• Regular IT, system and security reviews

6. Openness (DPP5)

Our Privacy Policy is available on our website and may also be provided in hard copy upon request.

For enquiries relating to personal data protection, please contact our Data Protection Officer:

Email: info@seedmedicalhk.com
Phone: +852 3488 3836

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7. Access and Correction Rights (DPP6)

You have the right to request access to, and correction of, the personal data we hold about you.

Please submit your request in writing. A reasonable administrative fee may be charged where applicable.

Address: [Insert clinic address]
Email: info@seedmedicalhk.com

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8. Direct Marketing

We will only use your personal data for direct marketing purposes with your express consent.

You may opt out of receiving promotional materials from us at any time. To do so, please email us at:

Email: info@seedmedicalhk.com

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9. Data Breach Notification

In the event of a data breach, we will investigate the matter promptly and take appropriate corrective action.

Where applicable, we may notify affected individuals and relevant authorities in accordance with legal and regulatory requirements.

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10. Cross-border Data Transfers

If personal data is transferred outside Hong Kong, we will take reasonable steps to ensure that the recipient provides a comparable level of data protection.

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11. Regulatory Authority

If you have any concerns regarding the handling of your personal data, you may contact the following authority:

Office of the Privacy Commissioner for Personal Data (PCPD)
Website: https://www.pcpd.org.hk
Phone: +852 2827 2827
Address: 12/F, Dah Sing Financial Centre, 248 Queen’s Road East, Wan Chai, Hong Kong

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12. Policy Updates

This policy may be updated from time to time. Any changes will take effect immediately upon being published on our website.